A very wise man, a long, long time ago once said “The Hand That ROCKS the BACON … Rules The World!”
Now, as the economic downturn really begins to sink in and take a “Big Bite” out of the recently flourishing, “fine dining” restaurant profits, the upper echelon of franchise dining are finely looking around and trying to get their bearings once again. They are suddenly realizing that as the economy take its toll; “sizzlingly successful” ideas continue to roll.
It seems that every single fast food franchise that wise returns back to the “Bacon Rule” and introduces it’s latest 1 to 5 new Bacon Burgers to their menu, suddenly increases their market share substantially and moves closer to the head of the heard.
Now this truth is being applied successfully by some of the “mid-range” dining option franchises. We’re talking about those “nice,” sit down, charmingly themed eateries with a well trained staff, ornately adorned in pithy flair and sufficiently choreographed into some well organized maneuvers of people pleasing personality, pizzazz and a pseudo-posh presentation.
Yes, Applebee’s, in an extension of their increasingly popular “Real Burgers” line, is now proud to present it’s new line of “Regional Burgers” by introducing it’s long awaited “Cowboy Burger,” topped with crispy onion strings, melted white cheddar cheese, and “heapin’ helpin’” of apple-wood smoked bacon. The burger is then served on a toasted bun with Southern BBQ sauce, lettuce, tomato, onion, and pickles.
Guess what, people absolutely LOVE it!
Meanwhile, over at The Cheesecake Factory, they are rolling out their latest line of what they refer to as their “Glamburgers” (pun clearly intended), as they proudly present Blue Cheese BLT Burger. This is a tasty, gourmet burger served up with crispy bacon, lettuce, tomato, onions and mayonnaise, with lots and lots and lots of delicious blue cheese.
So now, as office cubicles all across the land begin to empty out, these once struggling restaurants that are more “suit and tie” than “shorts and sneakers” are grabbing back a huge portion of the customers that they lost when the “BACON WARS” first began.
That’s the wonderful thing about success and bacon burgers – the taste is always sweet and satisfying!
Signing off at Pigging out!
Rocco “Boss Hog” Loosbrock